We wanted to get some feedback from some people in order to influence our music video. I did some interviews before we started storyboarding so that we would know what our audience was expecting and also what kind of things we could use to influence how the audience reacts. We wanted to broaden our audience, so by getting both female and male interviews, we have a wider idea of what the audience is expecting.
The feedback I received from interviews showed me that many people have two different interpretations of the word 'feminist' so we're going to try to combat the negative image of a feminist.
The army theme also came up a lot during my interviews, so that will influence our costume choices and location.
All the interviews said that an independent woman would be in a highly regarded job and very proud of the achievements that they made themselves, so we'll have to make sure we show this in the jobs the females are doing in our music video. They also said that they would expect the woman to start off without a very highly regarded job and then gradually throughout the video, they would become more and more empowered.
We also made a survey which we'll post on social media and get different responses too. This can be seen below:
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